I know I am wasting 50% of my time, but I’m not sure which 50%
A Rube Goldberg machine is an exceedingly complex apparatus that performs a very simple task in a very indirect and convoluted way.
{ Honda Accord, Wieden+Kennedy, 2003 | The two minute ad took six months to plan and almost a week to film. The production needed over 600 takes, 20 sets of alloy wheels, 10 bonnets, 15 pots of paint and two handmade pre-production models of the new Honda Accord. One was used for the final shot and the other was taken apart for the bits you see crashing into each other. | The Guardian }
